Computational design graphic illustrating Bryden Wood's Design to Value approach.

The process of delivering built assets has become fragmented. As a result, value is diluted at every stage.

A Design to Value (DtV) Process

The most efficient route to the most efficient solution is first to make sure you analyze and understand a project from every angle. Maximizing the value of an asset is finding the right balance of a wide range of criteria to realize the optimum value proposition.

Design to Value is a broadly applicable approach that is well understood and applied in the manufacturing industries. It leads to objective analysis of every aspect of a process, every element of resource requirement, energy consumption, knowledge, raw materials, material costs and total cost. It leads to testing of the value parameters each of these elements is being measured against. It is rigorous, logical and data-driven. Its application in construction is transformational.

{{imageAltText(storage/images/DB_radial_graph.jpg)}}

Iterate in Digital With a DtV Methodology

Design to Value may lead to a solution that is very different to the one initially conceived, but it will be a solution that is fully thought through, appropriate and complete. A built asset that delivers value across the piece.Our approach is to dismantle a process rigorously until we reduce it to its smallest components. Then we call on the breadth and depth of expertise within our integrated, cross functional  team to optimize every component, so that when we combine them in the complete solution, the whole will operate to the maximum efficiency of all of its parts.

From the earliest stages, we work with 3D visualizations of processes and physical assets. This allows us to generate ideas, iterate and test many variables, as well as implement optimization approaches that deliver cost savings. Users can take a virtual reality walk through the process, to test the physical environment and anticipate issues. This ensures superior customer value and experience throughout the design process.

Process Improvements With Automation in Construction

There are many elements of built assets that are, or could be, automated or standardized across multiple processes in one or more sectors and industries. The benefits of standardization are visible every day in the manufacturing industry, at global scale. We bring them to construction, in our Platforms approach to Design for Manufacturing and Assembly (P-DfMA).

{{imageAltText(storage/images/qgis_raid_3.jpg)}}

An evidence-based approach

We do not come to any project with a ready-made solution. We bring only our approach and underlying processes, using the combined powers of data, technology and imagination to establish what the most effective solution will be.

We have been working this way for over 25 years, delivering major projects in pharmaceutical and process facilities, data centers, aviation, healthcare, education, residential, water infrastructure, transport infrastructure, and custodial facilities.

In addition to the design level optimization within our DtV processes at Bryden Wood, the broader industry shift toward industrialized construction also creates value-driven opportunities to positively affect the supply chain and supply markets of the construction industry — in ways which will further help to reduce waste, drive efficiency, and increase client satisfaction. Design to Value is proven to deliver better results for our clients — and for the built environment.

{{imageAltText(storage/images/Circle Birmingham 1.jpg)}}